Privacy Policy
Your privacy matters to us. This policy explains how we collect, use, and protect your personal information.
Last updated: November 12, 2025
Table of Contents
1. Overview
Rytinco Group (Pty) Ltd ("we," "our," or "us") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or engage with our platform. This policy applies to all users and is compliant with:
- Protection of Personal Information Act (POPIA) - South African privacy law
- General Data Protection Regulation (GDPR) - European Union privacy regulation
- California Consumer Privacy Act (CCPA) - US privacy law
- Other applicable international privacy laws
2. Information We Collect
2.1 Personal Information You Provide
We collect information you voluntarily provide when you:
- Create an account: Name, email address, phone number, company details, workspace information
- Contact us: Communication preferences, inquiry details, feedback
- Use our services: Qlink content (QR codes and shortlinks), landing page content, form submissions and responses, campaign data, custom domain preferences, usage preferences
- Make payments: Billing information (processed securely by third-party providers)
2.2 Automatically Collected Information
When you use our services, we automatically collect:
- Usage data: Qlink scans (QR code scans and shortlink clicks), click-through rates, form submission rates and completion metrics, geographic location data (city, region, country), referrer sources
- Technical data: IP address, browser type, device information (mobile/desktop, device model), operating system, screen resolution
- Analytics data: Page views on landing pages, form views and interactions, session duration, user interactions, engagement metrics, conversion tracking
- Log data: Access times, timestamps, error logs, security events
2.3 Third-Party Sources
We may receive information about you from third-party services you connect to our platform, such as social media platforms or analytics services, in accordance with their privacy policies.
3. How We Use Information
We use your personal information for the following purposes:
3.1 Service Provision
- Create and manage your account and workspaces
- Generate and track Qlinks (dynamic QR codes and shortlinks)
- Create and host custom landing pages
- Create and manage forms for data collection
- Process and store form submissions
- Provide comprehensive analytics and reporting dashboards
- Manage custom domains and branded URLs
- Process payments and manage subscriptions
- Provide customer support and technical assistance
3.2 Communication
- Send service-related notifications
- Respond to your inquiries
- Send marketing communications (with consent)
- Provide updates about our services
3.3 Improvement & Security
- Improve our services and user experience
- Conduct research and analysis
- Ensure platform security and prevent fraud
- Comply with legal obligations
4. Information Sharing and Disclosure
We do not sell, rent, or lease your personal information to third parties.
We may share your information in the following circumstances:
4.1 Service Providers
We work with trusted third-party service providers who help us operate our business:
- Cloud hosting and storage providers
- Payment processing companies
- Email service providers
- Analytics and monitoring services
- Customer support platforms
4.2 Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect our rights, property, or safety, or that of others.
4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction, with appropriate notice provided.
5. Data Retention
We retain your personal information for different periods depending on the purpose:
- Account data: While your account is active and for up to 30 days after account closure (with option for longer retention upon request)
- Qlink and landing page data: For the duration of active campaigns plus up to 7 years for analytics and reporting
- Form data and submissions: While your account is active and for up to 7 years after collection for analytics purposes, unless you request earlier deletion
- Analytics and scan data: Retained for up to 7 years to provide historical insights
- Financial records: 7 years as required by South African tax and accounting laws
- Marketing data: Until you unsubscribe or object to processing
- Legal records: As required by applicable law
6. Your Privacy Rights
You have important rights regarding your personal information. We're committed to honoring these rights.
Depending on your location, you may have the following rights:
Access & Portability
Request copies of your personal information and receive it in a portable format
Correction
Update or correct inaccurate personal information
Deletion
Request deletion of your personal information ("right to be forgotten")
Restriction
Limit how we process your personal information
Objection
Object to processing based on legitimate interests or for marketing
Withdraw Consent
Withdraw consent for processing where consent is the legal basis
To exercise any of these rights, please contact us at privacy@rytinco.com. We will respond within 30 days of receiving your request.
7. Security Measures
We implement comprehensive security measures to protect your personal information:
Technical Safeguards
- Encryption in transit and at rest
- Secure cloud infrastructure
- Regular security audits
- Vulnerability assessments
- Secure access controls
Administrative Safeguards
- Employee training programs
- Access controls and monitoring
- Incident response procedures
- Regular policy updates
- Vendor security assessments
Security Incident Notification: In the unlikely event of a data breach that poses a risk to your personal information, we will notify affected users and relevant authorities as required by law.
8. International Data Transfers
As a South African company serving global customers, we may transfer your personal information across borders. We ensure adequate protection through:
- Standard Contractual Clauses (SCCs) approved by relevant authorities
- Adequacy decisions where available
- Appropriate safeguards and security measures
- Compliance with local data protection laws
9. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience:
| Type | Purpose | Duration |
|---|---|---|
| Essential | Required for basic functionality | Session/1 year |
| Analytics | Understanding user behavior | 2 years |
| Marketing | Personalized advertising | 1 year |
You can control cookies through your browser settings. However, disabling certain cookies may affect site functionality.
10. Children's Privacy
Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16.
If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. We will:
- Post the updated policy on our website
- Update the "Last Updated" date
- Notify users of material changes via email or platform notification
- Provide a summary of key changes when significant
12. Contact Information
Data Protection Officer
Company: Rytinco Group (Pty) Ltd
Email: privacy@rytinco.com
Address: Cape Town, South Africa
Response Time: Within 30 days of your request
Regulatory Complaints
If you're not satisfied with our response to your privacy concerns, you have the right to lodge a complaint with:
- South Africa: Information Regulator (POPIA)
- EU: Your local Data Protection Authority
- Other: Relevant local privacy regulator
Questions About Your Privacy?
We're here to help. Contact our privacy team with any questions or concerns.
Contact Us